By Guy Campos in Corporate, Displays, UK&I November 5, 2020 1 Comment
Dynamo LED Displays has installed a 10.88m x 4.68m, 2.5mm LED digital art video wall at a City of London skyscraper for Brookfield Asset Management. Mctrl660 Led Display Controller
Dynamo LED Displays has completed the installation of a digital art video wall at the entrance of the refurbished Citypoint skyscraper in the City of London. The 2.5mm LED screen measures 10.88m x 4.68m and has over 8 million individual LED pixels.
It was installed during July 2020 over the space of just six days for Brookfield Asset Management, an alternative asset management company focusing on real estate, renewable power, infrastructure and private equity. The company has headquarters in Toronto and corporate offices in New York, London, Rio de Janeiro and Sydney.
Custom digital artwork for the screen has been curated by creative studio Acrylicize, based in East London and Seattle, which is responsible for art and design installations worldwide using art to tell stories and showcase brand identities.
The Citypoint screen consists of a total of 221 modular LED cabinets each measuring 640mm x 360mm (the 16:9 golden ratio). The installation also features Dynamo LED’s new customised IC chip which enables high refresh rates (up to 3840hz on this project’s configuration) as well as excellent colour reproduction and high levels of greyscale. The overall resolution of 4352 pixels by 1872 pixels required a NovaStar MCTRL4k LED processor set to a custom output.
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